REDHOOK THE GRANDDADDY OF CRAFT

Originally, Redhook wanted a simple 30th anniversary packaging announcement and maybe a gentle reminder that ESB was the first craft beer to ever hit the market. We had other ideas. Massive respect to a client willing to go out on a limb this far.


OUT OF HOME

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PRINT

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RADIO

Hey @Redhook_Brewery, who did your current radio commercials about craft beer? So good. Are they hiring? :P
— @john300DPI
These Redhook radio ads bragging about being the “curmudgeonly old man” of craft brews are fucking terrible. Not just terrible. FUCKING terr
— @_beanaar